Selasa, 11 Juni 2013

Free Ebook Here Come the Brides A NovelBy Bernard Glemser

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Here Come the Brides A NovelBy Bernard Glemser

  • Sales Rank: #3061407 in Books
  • Published on: 1971
  • Binding: Paperback

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Selasa, 28 Mei 2013

Free Ebook The Politics of Nation-Building (Problems of International Politics)By Harris Mylonas

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The Politics of Nation-Building (Problems of International Politics)By Harris Mylonas

What drives a state's choice to assimilate, accommodate, or exclude ethnic groups within its territory? In this pathbreaking work on the international politics of nation-building, Harris Mylonas argues that a state's nation-building policies toward non-core groups - any aggregation of individuals perceived as an unassimilated ethnic group by the ruling elite of a state - are influenced by both its foreign policy goals and its relations with the external patrons of these groups. Through a detailed study of the Balkans, Mylonas shows that the way a state treats a non-core group within its own borders is determined largely by whether the state's foreign policy is revisionist or cleaves to the international status quo, and whether it is allied or in rivalry with that group's external patrons. Mylonas explores the effects of external involvement on the salience of cultural differences and the planning of nation-building policies. The Politics of Nation-Building injects international politics into the study of nation-building, building a bridge between international relations and the comparative politics of ethnicity and nationalism. This is the first book to explain systematically how the politics of ethnicity in the international arena determine which groups are assimilated, accommodated, or annihilated by their host states. 

  • Sales Rank: #721697 in eBooks
  • Published on: 2012-12-31
  • Released on: 2012-12-16
  • Format: Kindle eBook

Review
"Harris Mylonas is one of the rare scholars who combine sophisticated knowledge of political science techniques with in-depth historical expertise. This book will be of great interest to political scientists, international relations scholars, and historians, and it will also be a valuable resource for policy makers. Most of the events it discusses happened a century or more ago, but the repercussions from those events are still very much in evidence in the Balkans today." - Mark Kramer, Harvard University
"Through thorough analysis of archival records and integration of theory from both international relations and comparative politics, Harris Mylonas argues that external factors often override internal factors in the formation of nationality policy. In contrast to more common approaches, Mylonas concentrates on the processes underlying nationality policy formation. He persuasively shows how elite perceptions of international threats shape such decisions." - Roger D. Petersen, Massachusetts Institute of Technology

"This book makes an important, original argument about the international factors that exert substantial influence on a state's decision to assimilate, accommodate, or exclude its ethnic minorities. Based mainly on analytic comparisons of case histories of Balkan nation building, Mylonas shows that states are much more likely to exclude, expel, or exterminate such groups when they receive backing from foreign enemy states and when the host state is a dissatisfied power harboring a grievance over lost territory. Many readers will find Mylonas's insights to be of great interest." - Jack Snyder, Columbia University

From the Back Cover
Harris Mylonas

About the Author
Harris Mylonas joined the Political Science department at George Washington University as an Assistant Professor in 2009. He received his Ph.D. in political science from Yale University, his MA in Political Science from the University of Chicago, and completed his undergraduate degree at the Department of Political Science and Public Administration at the University of Athens, Greece. In 2008-2009 and 2011-2012 academic years he was an Academy Scholar at the Harvard Academy for International and Area Studies. He is the author of The Politics of Nation-Building: Making Co-Nationals, Refugees, and Minorities (Cambridge University Press, 2012), for which he won the 2014 European Studies Book Award by the Council for European Studies which honors the best first book on any subject in European Studies published within a two-year period as well as The Peter Katzenstein Book Prize for the best first book on International Relations, Comparative Politics, or Political Economy in 2013. His research focuses on the processes of nation- and state-building, the politicization of cultural differences, and diaspora management policies. His work has been published in Perspectives on Politics, Security Studies, Comparative Political Studies, Ethnopolitics, European Journal of Political Research, and various edited volumes. He is currently working on his second book project--tentatively entitled The Strategic Logic of Diaspora Management--analyzing why some states develop policies to cultivate links with and/or to attract back certain diasporic communities while others do not. He is associate editor of Nationalities Papers and Vice President of the Association for the Study of Nationalities. Website: home.gwu.edu/~mylonas

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Minggu, 26 Mei 2013

Ebook Build Your Own Sports Car: On a BudgetBy Mr. Chris Gibbs

Ebook Build Your Own Sports Car: On a BudgetBy Mr. Chris Gibbs

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Build Your Own Sports Car: On a BudgetBy Mr. Chris Gibbs

 The all-color practical Build Your Own Sports Car provides all the information needed to build a road-going two-seater, open-top sports car on a budget, using standard tools, basic skills and low-cost materials. The down-to-earth text clearly explains each step along the road to producing a well-engineered, high-performance sports car, providing a learning experience in engineering and design - and opening up a whole new world of fun motoring.

The Haynes Roadster, which has fully independent rear suspension, has been designed with the aid of CAD software to develop the chassis and suspension, resulting in a car with performance and handling to challenge many established kit cars and mainstream sports cars. The design is intended to make use of components sourced primarily from a Ford Sierra donor, although alternative donors are mentioned.

 

 

  • Sales Rank: #912705 in Books
  • Published on: 2007-04-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.63" h x .45" w x 8.25" l, 1.89 pounds
  • Binding: Hardcover
  • 208 pages

Review

Octane (UK), June 1, 2007

“Well-written and superbly laid-out. It should be inspirational for boys and girls of all ages.”

About the Author
We have managed to find the ideal author for this new book, Chris Gibbs, a 42-year-old semiretired web designer and vice secretary, newsletter editor and technical adviser of the Locost Car Club. He has impeccable credentials for the job in hand, as he built his own Locost between 1997 and 1999 and has access to a tremendous database of Locost information through the Locost Car Club, which he currently runs in his spare time. He is currently working on a self-designed single-seater track-day car in the style of a 1960s F1 car, with Sierra running gear and a Honda Fireblade motorcycle engine.

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Jumat, 26 April 2013

Free Ebook The East India Company: Trade and Conquest from 1600By Antony Wild

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The East India Company: Trade and Conquest from 1600By Antony Wild

Established by Royal Charter in 1600, the East India Company quickly came to control over half the world's trade and a quarter of its population. It ruled India, raised its own army and navy, minted its own currency and traded with every corner of the globe. The book is broadly chronological, but also focuses on particular subjects and incidents - tea, silks, jewellery, cashmere, spices, ships and navigation, battles, communication routes, the opium trade, the English gentleman abroad, and India's War of Independence.

  • Amazon Sales Rank: #4040493 in Books
  • Published on: 2000-07-03
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 192 pages

From Library Journal In his four previous books Wild, director and historian of the resurgent East India Company, concentrated on products from the company's glory days--coffee, tea, chocolate, and spices. This book goes one step further and serves as a reminder of the company's complex history. Chartered by Queen Elizabeth I in 1600, it rose to dominate world trade by the mid-18th century, then fell from grace and power following the India Mutiny of 1857. This book tells its story with an unvarnished honesty. Of special note is the author's description of the opulent lifestyles that company employees led in India, Japan, Hong Kong, Canada, and the Middle East. Of equal import are his observations on the impact of the Treaty of Tordesillas, Drake's defeat of the Spanish Armada, the search for the Northwest and Northeast passages, the Black Hole of Calcutta, the Boston Tea Party, and the British reliance on piracy. Richly illustrated with over 160 maps, pictures, and photographs, this is recommended for both larger public and academic libraries.-Norman B. Hutcherson, Kern Cty. Lib., Bakersfield, CA Copyright 2000 Reed Business Information, Inc.

From Booklist In his third book about the East India Company, Wild, one of its present directors, chooses facts and period illustrations to support his tales about the British Empire's weapon of expansion: trade. No truths are spared; he writes matter of factly about the arrogance of nabobs (Englishmen returning home with vast fortunes) and the alcohol-and-opium-infused environment under company commanders, or rajs. At the same time, we get a real sense of the flow and ebb of the empire, without an overly heavy dose of English history or of the company's contributions to its parent and to the world. After all, who could argue with these legacies: pajamas, Worcestershire sauce, Lloyds of London, and the establishment of English as the world's most widely spoken language? An eye-opening account. Barbara Jacobs

About the Author Antony Wild, although a native of Yorkshire, has spent much time in the Indian sub-continent, where he acquired a particular passion for Moghul cookery. He is the figure behind the revival of the East India Company and author of The East India Company Book of Tea and The East India Company Book of Spices.

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Selasa, 23 April 2013

Get Free Ebook Effective CRM using Predictive AnalyticsBy Antonios Chorianopoulos

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Effective CRM using Predictive AnalyticsBy Antonios Chorianopoulos

A step-by-step guide to data mining applications in CRM.

Following a handbook approach, this book bridges the gap between analytics and their use in everyday marketing, providing guidance on solving real business problems using data mining techniques.

The book is organized into three parts. Part one provides a methodological roadmap, covering both the business and the technical aspects. The data mining process is presented in detail along with specific guidelines for the development of optimized acquisition, cross/ deep/ up selling and retention campaigns, as well as effective customer segmentation schemes.

In part two, some of the most useful data mining algorithms are explained in a simple and comprehensive way for business users with no technical expertise.

Part three is packed with real world case studies which employ the use of three leading data mining tools: IBM SPSS Modeler, RapidMiner and Data Mining for Excel.  Case studies from industries including banking, retail and telecommunications are presented in detail so as to serve as templates for developing similar applications.

 

Key Features:

 

  • Includes numerous real-world case studies which are presented step by step, demystifying the usage of data mining models and clarifying all the methodological issues.

 

  • Topics are presented with the use of three leading data mining tools: IBM SPSS Modeler, RapidMiner and Data Mining for Excel.

 

  • Accompanied by a website featuring material from each case study, including datasets and relevant code.

 

 

Combining data mining and business knowledge, this practical book provides all the necessary information for designing, setting up, executing and deploying data mining techniques in CRM. 

 

Effective CRM using Predictive Analytics will benefit data mining practitioners and consultants, data analysts, statisticians, and CRM officers.  The book will also be useful to academics and students interested in applied data mining.

 

  • Sales Rank: #312357 in eBooks
  • Published on: 2015-10-26
  • Released on: 2015-10-26
  • Format: Kindle eBook

Review
Need to learn how to apply data mining to CRM? Just read "Effective CRM using Predictive Analytics"‏@DataMiningBlog June 12 2016

From the Back Cover
"Data science should become less scientific and more practical - and this is what this book strives for. It gives marketing experts the necessary background to apply predictive analytics in CRM and improve business outcomes with techniques like cross-selling and customer segmentation."Dr. Ingo Mierswa, Founder & CTO of RapidMiner.
  
"Effective CRM using Predictive Analytics demonstrates how organizations can become customer centric, while driving profitable revenue. The book is a great introduction to the predictive analytics technology that provides deep customer insight and data driven recommended actions. It is full of practical examples describing a variety of use cases, what data is required and what models are deployed. Inspiration for anybody who pursues customer centricity as a route to success!"
Vivian Braun, WW Predictive Customer Intelligence Marketing Lead, IBM Analytics.

A step-by-step guide to data mining applications in CRM.
Following a handbook approach, this book bridges the gap between analytics and their use in everyday marketing, providing guidance on solving real business problems using data mining techniques.
The book is organized into three parts. Part one provides a methodological roadmap, covering both the business and the technical aspects. The data mining process is presented in detail along with specific guidelines for the development of optimized acquisition, cross/ deep/ up selling and retention campaigns, as well as effective customer segmentation schemes. 
In part two, some of the most useful data mining algorithms are explained in a simple and comprehensive way for business users with no technical expertise. Part three is packed with real world case studies which employ the use of three leading data mining tools: IBM SPSS Modeler, RapidMiner and Data Mining for Excel.  Case studies from industries including banking, retail and telecommunications are presented in detail so as to serve as templates for developing similar applications.
 
Key Features:

  • Includes numerous real-world case studies which are presented step by step, demystifying the usage of data mining models and clarifying all the methodological issues.
  • Topics are presented with the use of three leading data mining tools: IBM SPSS Modeler, RapidMiner and Data Mining for Excel.
  • Accompanied by a website featuring material from each case study, including datasets and relevant code.
 Combining data mining and business knowledge, this practical book provides all the necessary information for designing, setting up, executing and deploying data mining techniques in CRM.

About the Author
Antonios Chorianopoulos, Alpha Bank Greece.

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Selasa, 26 Maret 2013

Download Ebook Managing Emotional Mayhem The Five Steps for Self-RegulationBy Becky Bailey

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Managing Emotional Mayhem The Five Steps for Self-RegulationBy Becky Bailey

The way adults handle emotional upset when children are throwing fits, backtalking, name-calling, being defiant and withdrawing will either foster or inhibit their ability to develop self-regulation. Managing Emotional Mayhem lays a conceptual foundation, explores limiting beliefs, presents new adult skills and teaches us how to coach children in this transformative self-regulation process. 168 pages.

  • Sales Rank: #326793 in Books
  • Brand: Brand: Conscious Discipline
  • Published on: 2011
  • Binding: Paperback
  • 168 pages
Features
  • Used Book in Good Condition

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Sabtu, 02 Maret 2013

Free PDF Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein

Free PDF Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein

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Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein

Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein


Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein


Free PDF Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein

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Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein

This book examines, discusses and provides guidance on ethical issues facing marketing practitioners. It begins with an examination of the major ethical theories and applies them in a marketing context. This book accentuates the positive practices that business firms can employ to bring about more ethical marketing. Coverage provides a thorough examination of marketing ethics (advertising, product safety and targeting markets) as well as marketing research, product counterfeiting, channels of distribution, selling practices and how to implement ethics into marketing organizations. For marketing practitioners and those in the business ethics field.

  • Sales Rank: #1041725 in Books
  • Published on: 2004-09-04
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.90" h x .70" w x 6.00" l, .81 pounds
  • Binding: Paperback
  • 288 pages

From the Back Cover

Ethical Marketing examines a range of issues that marketing managers face. The book begins with a discussion of relevant ethical concepts and theories. Chapters are devoted to ethics in marketing research and target marketing, product issues, channels and pricing questions, advertising and marketing on the Internet, and selling. The volume concludes with a chapter on implementing ethical marketing through corporate policies and culture.

In Ethical Marketing, Murphy, Laczniak, Bowie, and Klein support the text with exhibits that add clarity to concepts discussed in each chapter. Questions for readers to ponder are incorporated into the text. Each chapter concludes with "Ideas .for Ethical Marketing" that presents action steps for marketing executives.

Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein PDF
Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein EPub
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Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein PDF

Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein PDF

Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein PDF
Ethical MarketingBy Patrick E. Murphy, Gene R. Laczniak, Norman E. Bowie, Thomas A. Klein PDF

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